http://mattlehmanstudio.com Matt Lehman Studio Tue, 12 Feb 2013 17:44:00 +0000 http://mattlehmanstudio.com en http://mattlehmanstudio.com/Benefit-Cosmetics-Gorgeous http://mattlehmanstudio.com/following/mattlehmanstudio.com/Benefit-Cosmetics-Gorgeous Tue, 12 Feb 2013 17:44:00 +0000 Matt Lehman Studio 4964832 Hatch Design approached me and asked if I would illustrate a poster to announce Benefit Cosmetics' new foundation, Some Kind-A Gorgeous. Since the packaging was a record and since Benefit is based in San Francisco, they wanted a psychedelic design to reflect the city's famous music and visual culture. Benefit Cosmetics is a client of Hatch Design. Agency: Hatch Design Creative direction: Joel Templin, Katie Jain Additional designer: Brent Couchman <img src="http://payload133.cargocollective.com/1/0/24756/4964832/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload133.cargocollective.com/1/0/24756/4964832/LINE_o.jpg" data-mid="26610681" border="0" align="left"/> Poster <img src="http://payload133.cargocollective.com/1/0/24756/4964832/BENEFIT_pstr_974.jpg" width="671" height="876" width_o="671" height_o="876" src_o="http://payload133.cargocollective.com/1/0/24756/4964832/BENEFIT_pstr_o.jpg" data-mid="26611405" border="0" align="left"/> <img src="http://payload133.cargocollective.com/1/0/24756/4964832/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload133.cargocollective.com/1/0/24756/4964832/LINE_o.jpg" data-mid="26610681" border="0" align="left"/> Sketches <img src="http://payload133.cargocollective.com/1/0/24756/4964832/BENEFIT_sketch_layout_974.jpg" width="671" height="813" width_o="671" height_o="813" src_o="http://payload133.cargocollective.com/1/0/24756/4964832/BENEFIT_sketch_layout_o.jpg" data-mid="26651804" border="0" align="left"/> <img src="http://payload133.cargocollective.com/1/0/24756/4964832/BENEFIT_faces_974.jpg" width="671" height="770" width_o="671" height_o="770" src_o="http://payload133.cargocollective.com/1/0/24756/4964832/BENEFIT_faces_o.jpg" data-mid="26666023" border="0" align="left"/> Hatch Design approached me and asked if I would illustrate a poster to announce Benefit Cosmetics' new foundation, Some Kind-A Gorgeous. Since the packaging was a... http://mattlehmanstudio.com/ESPN-Interview-Issue http://mattlehmanstudio.com/following/mattlehmanstudio.com/ESPN-Interview-Issue Thu, 17 Jan 2013 14:54:46 +0000 Matt Lehman Studio 4741460 Created the intro page illustration and icon set for the 2012 ESPN "Interview Issue". Art direction: Chin Wang <img src="http://payload122.cargocollective.com/1/0/24756/4741460/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4741460/LINE_o.jpg" data-mid="25305786" border="0" align="left"/> Intro page illustration <img src="http://payload122.cargocollective.com/1/0/24756/4741460/ESPN_interview_intro.jpg" width="670" height="806" width_o="670" height_o="806" src_o="http://payload122.cargocollective.com/1/0/24756/4741460/ESPN_interview_intro_o.jpg" data-mid="25305782" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4741460/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4741460/LINE_o.jpg" data-mid="25305786" border="0" align="left"/> Full icon set used throughout the article <img src="http://payload122.cargocollective.com/1/0/24756/4741460/ESPN_interview_icons.jpg" width="670" height="856" width_o="670" height_o="856" src_o="http://payload122.cargocollective.com/1/0/24756/4741460/ESPN_interview_icons_o.jpg" data-mid="25305788" border="0" align="left"/> Created the intro page illustration and icon set for the 2012 ESPN "Interview Issue". Art direction: Chin Wang Intro page illustration Full icon set used... http://mattlehmanstudio.com/Various-Typography http://mattlehmanstudio.com/following/mattlehmanstudio.com/Various-Typography Thu, 17 Jan 2013 14:54:43 +0000 Matt Lehman Studio 4753957 Various typographic projects ranging from advertising campaigns to the music industry to self-promotional pieces. <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/CARRIE_COV_TYPE_974.jpg" width="671" height="650" width_o="671" height_o="650" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/CARRIE_COV_TYPE_o.jpg" data-mid="25572422" border="0" align="left"/> Cover type for Carrie Underwood's Blown Away. Client: Sony Music <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/DB_COV_TYPE_974.jpg" width="671" height="650" width_o="671" height_o="650" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/DB_COV_TYPE_o.jpg" data-mid="25572427" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/DB_TRAY_TYPE_ALT_974.jpg" width="671" height="613" width_o="671" height_o="613" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/DB_TRAY_TYPE_ALT_o.jpg" data-mid="25572574" border="0" align="left"/> Cover and back tray type for Dave Barnes' Stories to Tell. Client: Razor & Tie <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/WickedWhisk_974.jpg" width="671" height="500" width_o="671" height_o="500" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/WickedWhisk_o.jpg" data-mid="25573812" border="0" align="left"/> Custom type logo for The Wicked Whisk. <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/JMitchell_974.jpg" width="671" height="500" width_o="671" height_o="500" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/JMitchell_o.jpg" data-mid="25573828" border="0" align="left"/> Custom type logo for designer and baseball enthusiast, Jeremy Mitchell. <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/FAMOUS_FASTER_974.jpg" width="671" height="663" width_o="671" height_o="663" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/FAMOUS_FASTER_o.jpg" data-mid="25573186" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/FAMOUS_FASTER_PTTRN_974.jpg" width="671" height="713" width_o="671" height_o="713" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/FAMOUS_FASTER_PTTRN_o.jpg" data-mid="25573205" border="0" align="left"/> Unused advertising campaign typography. <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/ROSEGRDN_974.jpg" width="671" height="812" width_o="671" height_o="812" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/ROSEGRDN_o.jpg" data-mid="25569927" border="0" align="left"/> CMT t-shirt design. <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/NASHVILLE_974.jpg" width="671" height="468" width_o="671" height_o="468" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/NASHVILLE_o.jpg" data-mid="25570060" border="0" align="left"/> CMT postcard design. <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/YES_974.jpg" width="671" height="412" width_o="671" height_o="412" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/YES_o.jpg" data-mid="25570084" border="0" align="left"/> Self-promotional design. <img src="http://payload122.cargocollective.com/1/0/24756/4753957/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/LINE_o.jpg" data-mid="25569969" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4753957/GOONIES_974.jpg" width="671" height="720" width_o="671" height_o="720" src_o="http://payload122.cargocollective.com/1/0/24756/4753957/GOONIES_o.jpg" data-mid="25570252" border="0" align="left"/> Goonies-themed art for Brandon Rike's 30th birthday. Various typographic projects ranging from advertising campaigns to the music industry to self-promotional pieces. Cover type for Carrie Underwood's Blown Away.... http://mattlehmanstudio.com/Monocle-Soft-Power http://mattlehmanstudio.com/following/mattlehmanstudio.com/Monocle-Soft-Power Sun, 13 Jan 2013 14:20:41 +0000 Matt Lehman Studio 4740588 Each year Monocle does a "soft power" rankings guide. Soft power is essentially a country's ability to gain global respect and influence through non-military means such as art, entertainment, product exportation, tourism, education, relief aid, etc. Art direction: James Melaugh <img src="http://payload122.cargocollective.com/1/0/24756/4740588/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/LINE_o.jpg" data-mid="25291953" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/MONOCLE_soft_power_small_MLS.jpg" width="670" height="412" width_o="670" height_o="412" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/MONOCLE_soft_power_small_MLS_o.jpg" data-mid="25291853" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/LINE_o.jpg" data-mid="25291953" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/MONOCLE_soft_power_L.jpg" width="670" height="698" width_o="670" height_o="698" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/MONOCLE_soft_power_L_o.jpg" data-mid="25291863" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/LINE_o.jpg" data-mid="25291953" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/MONOCLE_soft_power_R.jpg" width="670" height="564" width_o="670" height_o="564" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/MONOCLE_soft_power_R_o.jpg" data-mid="25291866" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/LINE_o.jpg" data-mid="25291953" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/Monocle_softpwr_1.jpg" width="670" height="766" width_o="670" height_o="766" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/Monocle_softpwr_1_o.jpg" data-mid="25395443" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/LINE_o.jpg" data-mid="25291953" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740588/Monocle_softpwr_2.jpg" width="670" height="766" width_o="670" height_o="766" src_o="http://payload122.cargocollective.com/1/0/24756/4740588/Monocle_softpwr_2_o.jpg" data-mid="25395449" border="0" align="left"/> Each year Monocle does a "soft power" rankings guide. Soft power is essentially a country's ability to gain global respect and influence through non-military means... http://mattlehmanstudio.com/Monocle-Illustrations-Icons http://mattlehmanstudio.com/following/mattlehmanstudio.com/Monocle-Illustrations-Icons Sat, 12 Jan 2013 12:45:14 +0000 Matt Lehman Studio 4740612 Miscellaneous spot illustrations and icon sets for a variety of Monocle articles and features. Art direction: James Melaugh, Jay Yeo, Emma Chiu <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_parliament_MLS.jpg" width="670" height="602" width_o="670" height_o="602" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_parliament_MLS_o.jpg" data-mid="25365400" border="0" align="left"/> Illustration for an article on how improving European parliament buildings improves public policy. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_Pharma_MLS.jpg" width="670" height="411" width_o="670" height_o="411" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_Pharma_MLS_o.jpg" data-mid="25365591" border="0" align="left"/> Illustration for an article on pharmaceutical companies encrypting pills to better track patient data. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_dcmbr_top.jpg" width="670" height="472" width_o="670" height_o="472" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_dcmbr_top_o.jpg" data-mid="25365520" border="0" align="left"/> Miscellaneous icons for subjects ranging from Japanese and British trade relations to creating more efficient use of hydro and solar power in Britain. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_march_top.jpg" width="670" height="719" width_o="670" height_o="719" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_march_top_o.jpg" data-mid="25365522" border="0" align="left"/> Miscellaneous small illustrations for global legislative processes and policies. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_thai_icons.jpg" width="670" height="734" width_o="670" height_o="734" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_thai_icons_o.jpg" data-mid="25365526" border="0" align="left"/> Miscellaneous Thailand icons on subject matter ranging from growing Thai obesity to preserving religious relics to regulating shrimp exportation. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_Thailand_stories_MLS.jpg" width="670" height="472" width_o="670" height_o="472" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_Thailand_stories_MLS_o.jpg" data-mid="25365530" border="0" align="left"/> Illustration for an article on three Thai businesses that have successfully been exported worldwide. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_great_wall_MLS.jpg" width="670" height="734" width_o="670" height_o="734" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_great_wall_MLS_o.jpg" data-mid="25365537" border="0" align="left"/> Illustration for an article on plans to build a sub-Saharan "wall" of vegetation to lessen erosion and create sustainable farming for African farmers short on food supply. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_culture_icons.jpg" width="670" height="691" width_o="670" height_o="691" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_culture_icons_o.jpg" data-mid="25365549" border="0" align="left"/> Various icons for the annual culture issue. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_Vienna_icons.jpg" width="670" height="487" width_o="670" height_o="487" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/MONOCLE_Vienna_icons_o.jpg" data-mid="25365555" border="0" align="left"/> Icons for a feature on holiday shopping in Vienna. <img src="http://payload122.cargocollective.com/1/0/24756/4740612/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740612/LINE_o.jpg" data-mid="25292256" border="0" align="left"/> Miscellaneous spot illustrations and icon sets for a variety of Monocle articles and features. Art direction: James Melaugh, Jay Yeo, Emma Chiu Illustration... http://mattlehmanstudio.com/Monocle-Thailand http://mattlehmanstudio.com/following/mattlehmanstudio.com/Monocle-Thailand Sat, 12 Jan 2013 12:04:06 +0000 Matt Lehman Studio 4740519 Created the cover art for Monocle's 2012 Thailand travel insert. The goal was to show a connected relationship between the tourism, culture, and commerce of the country. Art direction: James Melaugh <img src="http://payload122.cargocollective.com/1/0/24756/4740519/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740519/LINE_o.jpg" data-mid="25291465" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740519/MONOCLE_Thai_survey.jpg" width="670" height="775" width_o="670" height_o="775" src_o="http://payload122.cargocollective.com/1/0/24756/4740519/MONOCLE_Thai_survey_o.jpg" data-mid="25291319" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740519/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4740519/LINE_o.jpg" data-mid="25291465" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4740519/MONOCLE_Thai_LRG.jpg" width="670" height="800" width_o="670" height_o="800" src_o="http://payload122.cargocollective.com/1/0/24756/4740519/MONOCLE_Thai_LRG_o.jpg" data-mid="25291328" border="0" align="left"/> Created the cover art for Monocle's 2012 Thailand travel insert. The goal was to show a connected relationship between the tourism, culture, and commerce of the... http://mattlehmanstudio.com/eHarmony-Icons http://mattlehmanstudio.com/following/mattlehmanstudio.com/eHarmony-Icons Sat, 12 Jan 2013 12:03:42 +0000 Matt Lehman Studio 4743336 Created a new set of icons for eHarmony to use for various categories on their site. Agency: Jackson Fish Market Art direction: Jenny Lam <img src="http://payload122.cargocollective.com/1/0/24756/4743336/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4743336/LINE_o.jpg" data-mid="25309618" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4743336/eHarmony_1.2.jpg" width="670" height="255" width_o="670" height_o="255" src_o="http://payload122.cargocollective.com/1/0/24756/4743336/eHarmony_1.2_o.jpg" data-mid="25309584" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4743336/eHarmony_2.2.jpg" width="670" height="614" width_o="670" height_o="614" src_o="http://payload122.cargocollective.com/1/0/24756/4743336/eHarmony_2.2_o.jpg" data-mid="25309594" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4743336/eHarmony_3.2.jpg" width="670" height="496" width_o="670" height_o="496" src_o="http://payload122.cargocollective.com/1/0/24756/4743336/eHarmony_3.2_o.jpg" data-mid="25309596" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4743336/eHarmony_4.2.jpg" width="670" height="283" width_o="670" height_o="283" src_o="http://payload122.cargocollective.com/1/0/24756/4743336/eHarmony_4.2_o.jpg" data-mid="25309597" border="0" align="left"/> Created a new set of icons for eHarmony to use for various categories on their site. Agency: Jackson Fish Market Art direction: Jenny Lam http://mattlehmanstudio.com/Oakland-A-s-2012-Campaign http://mattlehmanstudio.com/following/mattlehmanstudio.com/Oakland-A-s-2012-Campaign Sat, 12 Jan 2013 12:03:40 +0000 Matt Lehman Studio 4741172 If you've seen Moneyball, then you know the Oakland A's backstory with Billy Beane. Marketing for the 2012 season provided the same challenges that typically face the A's – how do you sell a gritty team with virtually no superstars? In the end, the 2012 season became a memorable one for Oakland fans. The team rallied from 13 games back to win their division and make the playoffs. I like to think this campaign played a small role in the team's success. Agency: Hub Strategy Art direction: Jason Rothman <img src="http://payload122.cargocollective.com/1/0/24756/4741172/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/LINE_o.jpg" data-mid="25295742" border="0" align="left"/> Airport hangar <img src="http://payload122.cargocollective.com/1/0/24756/4741172/As_airport_billboard.jpg" width="670" height="580" width_o="670" height_o="580" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/As_airport_billboard_o.jpg" data-mid="25295738" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4741172/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/LINE_o.jpg" data-mid="25295742" border="0" align="left"/> Magazine spread <img src="http://payload122.cargocollective.com/1/0/24756/4741172/As_game_face.jpg" width="670" height="598" width_o="670" height_o="598" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/As_game_face_o.jpg" data-mid="25295752" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4741172/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/LINE_o.jpg" data-mid="25295742" border="0" align="left"/> BART ad <img src="http://payload122.cargocollective.com/1/0/24756/4741172/As_school_zone.jpg" width="670" height="669" width_o="670" height_o="669" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/As_school_zone_o.jpg" data-mid="25295760" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4741172/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/LINE_o.jpg" data-mid="25295742" border="0" align="left"/> BART ad <img src="http://payload122.cargocollective.com/1/0/24756/4741172/As_security_system.jpg" width="670" height="861" width_o="670" height_o="861" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/As_security_system_o.jpg" data-mid="25295773" border="0" align="left"/> <img src="http://payload122.cargocollective.com/1/0/24756/4741172/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/LINE_o.jpg" data-mid="25295742" border="0" align="left"/> Billboard <img src="http://payload122.cargocollective.com/1/0/24756/4741172/As_rollie.jpg" width="670" height="362" width_o="670" height_o="362" src_o="http://payload122.cargocollective.com/1/0/24756/4741172/As_rollie_o.jpg" data-mid="25295782" border="0" align="left"/> If you've seen Moneyball, then you know the Oakland A's backstory with Billy Beane. Marketing for the 2012 season provided the same challenges that typically face... http://mattlehmanstudio.com/fashionABLE http://mattlehmanstudio.com/following/mattlehmanstudio.com/fashionABLE Sat, 12 Jan 2013 11:00:08 +0000 Matt Lehman Studio 1574229 The Mocha Club, a non-profit supporting relief + development throughout Africa, needed help launching a subsidiary brand called fashionABLE. This new brand would provide former female sex workers in Ethiopia with a valuable skill – scarf making. Through fashionABLE, women are ABLE to have a new choice, as they are taught this trade and given sustainable employment. Then the profits from the scarves go back into the organization to rehabilitate more women and pull them off the streets of Addis Ababa. For more information visit livefashionable.com Photography: Geoff Duncan <img src="http://payload.cargocollective.com/1/0/24756/1574229/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload.cargocollective.com/1/0/24756/1574229/LINE_o.jpg" data-mid="7708178" border="0" align="left"/> Primary logo <img src="http://payload.cargocollective.com/1/0/24756/1574229/fashionable_974.jpg" width="671" height="436" width_o="671" height_o="436" src_o="http://payload.cargocollective.com/1/0/24756/1574229/fashionable_o.jpg" data-mid="7708169" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/24756/1574229/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload.cargocollective.com/1/0/24756/1574229/LINE_o.jpg" data-mid="7708178" border="0" align="left"/> Secondary elements <img src="http://payload.cargocollective.com/1/0/24756/1574229/FA_scndry_logos_2.jpg" width="670" height="400" width_o="670" height_o="400" src_o="http://payload.cargocollective.com/1/0/24756/1574229/FA_scndry_logos_2_o.jpg" data-mid="7708266" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/24756/1574229/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload.cargocollective.com/1/0/24756/1574229/LINE_o.jpg" data-mid="7708178" border="0" align="left"/> Secondary hand and logo <img src="http://payload.cargocollective.com/1/0/24756/1574229/FA_thread_ALT_974.jpg" width="671" height="565" width_o="671" height_o="565" src_o="http://payload.cargocollective.com/1/0/24756/1574229/FA_thread_ALT_o.jpg" data-mid="25308053" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/24756/1574229/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload.cargocollective.com/1/0/24756/1574229/LINE_o.jpg" data-mid="7708178" border="0" align="left"/> Scarf tag and brand statement <img src="http://payload.cargocollective.com/1/0/24756/1574229/FA_tag_stmnt.jpg" width="670" height="520" width_o="670" height_o="520" src_o="http://payload.cargocollective.com/1/0/24756/1574229/FA_tag_stmnt_o.jpg" data-mid="7708624" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/24756/1574229/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload.cargocollective.com/1/0/24756/1574229/LINE_o.jpg" data-mid="7708178" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/24756/1574229/FA_img4.jpg" width="670" height="482" width_o="670" height_o="482" src_o="http://payload.cargocollective.com/1/0/24756/1574229/FA_img4_o.jpg" data-mid="25308133" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/24756/1574229/FA_img5.jpg" width="670" height="482" width_o="670" height_o="482" src_o="http://payload.cargocollective.com/1/0/24756/1574229/FA_img5_o.jpg" data-mid="7708241" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/24756/1574229/FA_img2.jpg" width="670" height="482" width_o="670" height_o="482" src_o="http://payload.cargocollective.com/1/0/24756/1574229/FA_img2_o.jpg" data-mid="7708238" border="0" align="left"/> The Mocha Club, a non-profit supporting relief + development throughout Africa, needed help launching a subsidiary brand called fashionABLE. This new brand would... http://mattlehmanstudio.com/Bridgestone-Eco-World http://mattlehmanstudio.com/following/mattlehmanstudio.com/Bridgestone-Eco-World Fri, 10 Jun 2011 13:09:10 +0000 Matt Lehman Studio 1570182 Bridgestone has recently started offering a new line of eco-products. I was asked by GS&F to create a harmonious, symbiotic "eco-world" to promote this green initiative. Creative Direction: Kathy Mitchell | GS&F <img src="http://payload.cargocollective.com/1/0/24756/1570182/LINE.jpg" width="670" height="1" width_o="670" height_o="1" src_o="http://payload.cargocollective.com/1/0/24756/1570182/LINE_o.jpg" data-mid="7686876" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/24756/1570182/bridgestone_eco_world_974.jpg" width="671" height="763" width_o="671" height_o="763" src_o="http://payload.cargocollective.com/1/0/24756/1570182/bridgestone_eco_world_o.jpg" data-mid="7686715" border="0" align="left"/> Bridgestone has recently started offering a new line of eco-products. I was asked by GS&F to create a harmonious, symbiotic "eco-world" to promote this green...