Stelao
SERVICES
Art Direction
Brand Identity
In 2023, we worked with Stelao on their new branding. Stelao is derived from the Latin word “stellae” which means “stars”. They create software that allows brands to deliver exceptional and measurable customer results through harnessing the explosive growth in data.
We created a series of colors, gradients, and patterns that reflected abstracted light, stars, and data. Even the icon – taken from the ‘o’ – is a shooting star representing the constant movement of data acquisition and the exciting, positive trajectory on which it can set a company.
